As part of FITUR 2025, a tripartite agreement is established for the development of the Costa Rica Tourism Investment Guide.
Friday, January 24, 2025 – Madrid, Spain
On Thursday, January 23, during FITUR 2025, the Costa Rican Tourism Board (ICT), UN Tourism, and the Latin American and Caribbean Development Bank (CAF) signed a joint collaboration agreement to develop the Costa Rica Tourism Investment Guide.
As part of the agreement, ICT will be responsible for collecting and providing relevant data to support the creation of this guide, ensuring it meets the standards set by both UN Tourism and CAF. The guide is scheduled to be developed in 2025, with a final release date to be determined by mutual agreement.
According to the agreement, “collaborative efforts will be the most effective way to achieve a fair and sustainable growth model for our region—one that fosters a thriving tourism sector, offers high-quality destinations, and empowers local communities as a key driver of progress.”
From Madrid, Spain, William Rodríguez, Costa Rica’s Minister of Tourism, emphasized the significance of this agreement:
“This guide will be an invaluable tool to attract foreign investments in Costa Rica’s tourism sector. We will be working closely with PROCOMER to ensure its success.”
A Tripartite Agreement for Tourism Investment
This strategic agreement between ICT, UN Tourism, and CAF seeks to advance shared goals for a more sustainable tourism industry.
Through its National Tourism Plan and the Essential Costa Rica country brand, ICT has highlighted the unique balance between nature and human development that defines Costa Rica’s global image. The country’s stunning landscapes, warm hospitality, and high levels of human well-being have positioned tourism as a pillar of Costa Rica’s social, economic, and environmental growth.
UN Tourism, the United Nations agency dedicated to promoting responsible, sustainable, and inclusive tourism, plays a crucial role in fostering investments, innovation, and sustainability in the global tourism sector.
Meanwhile, CAF focuses on improving the quality of life for people across Latin America and the Caribbean. As the Green Bank of Latin America, it promotes regional integration while expanding its financial operations portfolio through its Sustainable Tourism Directorate (DTS). CAF supports economic development by facilitating public and private investments, encouraging innovative initiatives within the tourism sector.
In 2021, CAF and UN Tourism signed a Memorandum of Understanding to join forces in driving tourism innovation, investment, and sustainability. Within this framework, they launched the Tourism Investment Guide Cooperation Agreement, under which Costa Rica’s guide is being developed to attract foreign investments in sustainable tourism projects.
